Ingxelo yophando lwemarike yokugaya ikhonkrithi yehlabathi enamathuba kunye nezicwangciso zokukhuthaza ukukhula kwe-COVID-19 impembelelo kunye nokuchacha, ingxelo yophando lwe-Covid-19 yokuqhambuka kwempembelelo yongezwa yiNgxelo yeHive, uhlalutyo olunzulu lweempawu zentengiso, isikali kunye nokukhula, ukwahlulwa, ummandla kunye Ukwahlulwa kwelizwe/kommandla, ukhuphiswano lomhlaba, isabelo semarike, iintsingiselo kunye nezicwangciso zemarike. Ilandelela imbali yemarike kwaye iqikelela ukukhula kwemarike ngokwengingqi. Ibeka imarike kumxholo wemarike yokugaya ikhonkrithi ebanzi kwaye ithelekisa nezinye iimarike. , Inkcazo yemalike, amathuba emarike yengingqi, intengiso kunye nengeniso ngommandla, uhlalutyo lweendleko zokwenziwa, ikhonkco lemizi-mveliso, uhlalutyo oluphembelela imarike, uqikelelo lobungakanani bemarike yegrinder yekhonkrithi, idatha yemarike kunye neetshathi kunye namanani, iitafile, iitshathi zebha kunye neeGrafu zephayi, kunye nokunye ubukrelekrele boshishino. Fumana ingxelo epheleleyo (kubandakanya i-TOC epheleleyo, iitheyibhile ezingaphezu kwe-100 kunye namanani, kunye neegrafu). -Uhlalutyo olunzulu ngaphambi nasemva kohlalutyo lweempembelelo zokuqhambuka kweemarike ze-COVID-19
Ngokusekwe kubume bophuhliso, indawo ekhuphisanayo kunye nemodeli yophuhliso lwemakethi yekhonkrithi yesityumza kwimimandla eyahlukeneyo yehlabathi, le ngxelo izibophelele ekuboneleleni ngeemarike ze-niche, ubungozi obunokubakho kunye nohlalutyo olubanzi lwesicwangciso sokukhuphisana kwiinkalo ezahlukeneyo. Ukususela kwiinzuzo zokukhuphisana kweentlobo ezahlukeneyo zeemveliso kunye neenkonzo, amathuba ophuhliso, iimpawu zokusetyenziswa kunye nohlalutyo lwesakhiwo sezicelo ezisezantsi zihlalutywa ngokubanzi. Ukukhuthaza ukukhula ngexesha lo bhubhani, le ngxelo ihlalutya ngokweenkcukacha iingozi ezinokubakho kunye namathuba anokuthi kugxilwe kuwo.
• Ingxelo ibonelela ngolwazi olungundoqo malunga notshintsho lwamaxabiso asekhaya nawamazwe ngamazwe, kubandakanywa idatha yexabiso lembali, uhlahlelo lokungeniswa nokuthumela ngaphandle, amaxabiso ezinto ezikrwada, ulwazi lwamaxabiso, iinkcukacha-manani, iintsingiselo zehlabathi, nokunye. • Ingxelo ibonelela ngemfuno yehlabathi kunye neenkcukacha zosetyenziso ezahlulwe ngokwecandelo, ilizwe, kunye nommandla. • Ingxelo yabelana ngolwazi lwemarike oluqokelelwe ngeendlela ezahlukeneyo zophando kunye nemithombo esisiseko kunye neyesibini. • Ingxelo iqaqambisa eyona mpumelelo yolu shishino kule minyaka imbalwa idlulileyo kwaye ibonelela ngoqikelelo lokukhula kwexesha elizayo kunye neendlela ezinokubonwa kwiminyaka embalwa ezayo.
KwiSahluko sesi-6, ngokohlobo, imarike yokugaya ikhonkrithi ukusuka kwi-2015 ukuya kwi-2026 ihlulwe ngokukodwa: i-angle grinders, i-grinders yomhlaba.
KwiSahluko sesi-7, ngokwesicelo, imarike yokugaya ikhonkrithi ukusuka kwi-2015 ukuya kwi-2026 ihlanganisa: i-marble, i-granite, ikhonkrithi, enye.
- IAsia-Pacific: iChina, iJapan, iIndiya kunye nezinye iindawo zeAsia-Pacific - iYurophu: iJamani, iUnited Kingdom, iFransi kunye nezinye iindawo zaseYurophu - kuMntla Merika: eUnited States, eMexico naseCanada - eLatin America: eBrazil kunye ezinye iindawo zaseLatin America - kuMbindi Mpuma kunye ne-Afrika: amazwe ekomiti ye-Gulf Cooperation kunye neminye imimandla kuMbindi Mpuma kunye ne-Afrika
Sihlalutye iintsingiselo zeshishini kumxholo we-COVID-19. Sihlalutye ifuthe le-COVID-19 kwikhonkco lemveliso yemveliso ngokusekelwe kwiimarike ezinyukayo nezisezantsi. Sihlalutye ifuthe le-COVID-19 kwimimandla eyahlukeneyo kunye namazwe amakhulu. Yalatha impembelelo ye-COVID-19 kuphuhliso lwexesha elizayo loshishino.
Ukuziphatha kwemarike/umngcipheko kunye nenqanaba lamathuba Ukuziphatha koshishino lokugqibela/uvavanyo lwamathuba Ithayimthebhile elindelekileyo yokubuyisela ishishini Ngolwazi oluthe vetshe okanye naziphi na ii-imeyile zombuzo, nceda undwendwele [i-imeyile ekhuselweyo]
Uhlalutyo olunzulu lobulunga befuthe lokuqhambuka kwe-COVID 19 lubandakanya ukuchongwa kunye nophando loku kulandelayo:
Amanqaku aphambili ophando lwentengiso: Ingxelo ibandakanya uvavanyo olubanzi kunye nedatha yovavanyo lweenkampani ezaziwayo kunye neemeko zabo zentengiso zithathela ingqalelo impembelelo ye-coronavirus. Isebenzisa izixhobo zokulinganisa ezibandakanya uhlalutyo lwe-SWOT, uhlalutyo lwe-Porter enobunzima obuhlanu, kunye netyala lokubuya kwe-hypothetical, ngelixa isohlula ukuphuculwa kwabadlali abakhulu kwimarike.
Uphuhliso oluphambili kwimarike: Le ngxelo ibandakanya uphuhliso oluphambili lwemarike, kubandakanya isiqinisekiso, iinzame ezidibeneyo, uphando kunye nophuhliso, ukuthunyelwa kwezinto ezintsha, iinzame ezidibeneyo, kunye nobudlelwane bokuqhuba amalungu asebenza kwimarike.
• Qonda iintsingiselo eziphambili zeshishini • Chonga izoyikiso kunye namathuba • Yazisa intengiso yakho, isicwangciso-qhinga kunye nezigqibo zocwangciso • Ukwakha ngokukhawuleza ubukrelekrele obukhuphisanayo • Ukubonelela ngolwazi lobungakanani bemarike ukunceda ukucwangcisa kunye nezigqibo zobuchule. • Kubandakanya ulwazi olufunekayo ukwenza uhlalutyo lwe-SWOT, PEST, kunye ne-STEER. • Ukukunceda ukuba uqonde amandla emarike kwaye kukunike ukuqonda okunzulu ngokhuphiswano loshishino kunye nekhonkco lokubonelela. • Hlalutya intsebenzo engundoqo nezalathisi zokusebenza ukuze ube nomlinganiselo ngokuchasene neshishini lakho, ishishini lomthengi wakho, okanye ishishini labo okhuphisana nabo. • Idatha yembali kunye nocazululo lwabona baqhubi baphambili beshishini • Uqikelelo lweminyaka emihlanu lwentengiso kunye neendlela ezibalulekileyo • Uphando oluneenkcukacha kunye nokwahlulwa kweemveliso eziphambili kunye neemarike • Uvavanyo lwemeko yokhuphiswano kunye nesabelo semarike kwiinkampani ezinkulu • Kwaye kunjalo, kwakhona Yiba ngaphezulu
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Ujongo lwengxelo: Ibandakanya abona badlali baphambili kumatshini wokusila wekhonkrithi wehlabathi (COVID-19) ogutyungelwe kwingxelo yophando, umda wophando kunye nokwahlulwahlulwa kwemarike ngokohlobo, ukwahlulwa kwemarike ngokwesicelo, unyaka oqwalaselwa luphando, kunye nengxelo. Injongo.
Isishwankathelo seMarike: Eli licandelo lokuqala lengxelo, elichaza uluhlu lwemveliso olubonelelwa yimarike yokugaya ikhonkrithi yehlabathi, amacandelo emarike ngemveliso kunye nesicelo, kunye nobungakanani bemarike.
Ukhuphiswano lwemarike yabadlali: Apha, ingxelo ibonisa ukuba ukhuphiswano kwimarike yomatshini wokusila wekhonkrithi lukhule okanye lwehla okanye lwaba buthathaka ngokusekwe kuhlalutyo olunzulu lwemilinganiselo yoxinaniso lwemarike, iimeko zokhuphiswano kunye neendlela, ukwanda, ukudityaniswa kunye nokufunyanwa, kunye nezinye izihloko. Ikwabonisa indlela iinkampani ezahlukeneyo ezenze inkqubela phambili ngayo kwimarike yokugaya ikhonkrithi yehlabathi ngokwengeniso, imveliso, intengiso kunye nesabelo semarike.
Iprofayile yenkampani kunye nedatha yokuthengisa: Le nxalenye yengxelo ibaluleke kakhulu kuba ibonelela ngeenkcukacha-manani kunye nolunye uhlobo lohlalutyo kubavelisi abahamba phambili bemarike yokugaya ikhonkrithi yehlabathi. Ivavanya umthathi-nxaxheba ngamnye ofundwe kwingxelo esekelwe kwishishini layo eliphambili, ingeniso yengeniso, ingeniso, intengiso, ixabiso, abakhuphisana nabo, isiseko sokuvelisa, ukucaciswa kwemveliso, ukusetyenziswa kwemveliso, kunye nodidi lwemveliso.
Ubume bemakethi kunye namathemba ngommandla: Le ngxelo ifunda ubume kunye nethemba lemarike kwimimandla eyahlukeneyo efana neYurophu, uMntla Merika, iMEA, iAsia-Pacific, kunye noMzantsi Merika. Zonke iimarike zengingqi ezifundwe kwingxelo zihlolwe ngokusekelwe kwixabiso, i-gross margin, ingeniso, imveliso kunye neentengiso. Ubungakanani kunye ne-CAGR yemarike yengingqi nayo ibonelelwe apha.
Imakethi ngemveliso: Eli candelo lihlalutya ngononophelo onke amacandelo emveliso kwimakethi yokugaya ikhonkrithi yehlabathi.
Imakethi ngesicelo: Apha, amacandelo ahlukeneyo esicelo semakethi yokugaya ikhonkrithi yehlabathi athathelwa ingqalelo kuphando.
Uqikelelo lwentengiso: Iqala kuqikelelo lwengeniso, kwaye emva koko iqhubeke nokuqikelela intengiso, izinga lokukhula kwentengiso kunye nenqanaba lokukhula kwengeniso kwimakethi yomatshini wokusila wekhonkrithi yehlabathi. Ikwabonelela ngoqikelelo lweemveliso, usetyenziso kunye namacandelo emarike yengingqi kuthathelwa ingqalelo imakethi yokusila ikhonkrithi yehlabathi.
Izixhobo ezikrwada ezinyukayo: Eli candelo libandakanya uhlalutyo lwekhonkco loshishino, uhlalutyo lwesakhiwo seendleko zokwenziwa kunye nohlalutyo oluphambili lwemathiriyeli ekrwada kwimakethi yokugaya ikhonkrithi yehlabathi.
Uhlalutyo lwesicwangciso sokuthengisa, abasasazi: Apha, siza kufunda iindlela zokuziphatha kunye nezinye izinto zabathengi abasezantsi, abasasazi, indlela yokuphuhlisa amajelo okuthengisa, kunye neendlela zokuthengisa ezifana nokuthengisa ngokuthe ngqo kunye nokuthengisa ngokuthe ngqo.
Iziphumo zophando kunye nezigqibo: Eli candelo linikezelwe kuphela kwizigqibo kunye neziphumo zophando kwimarike yokugaya ikhonkrithi yehlabathi.
Isihlomelo: Le yinxalenye yokugqibela yengxelo, igxininise kumthombo wedatha, okt. Imithombo ephambili kunye neyesibini, ulwahlulo lweemarike kunye ne-triangulation yedatha, uqikelelo lobungakanani bemarike, isicwangciso sophando kunye noyilo, iindlela zophando kunye neendlela, kunye ne-disclaimer yomshicileli.
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Ixesha lokuposa: Aug-24-2021